The session will include ideas, tips and best practices on raising your professional profile.
Helen will delve into:
- What is the importance of having a strong personal brand/profile and what doors does it open?
- Ways that professionals can look out for opportunities raise their profile.
They will cover four pillars:
- How to go about getting media coverage – including tips on finding opportunities, for example, looking at #journorequest on Twitter; coming up with a strong topical idea for an opinion article and how to find a publication which may accept contributor opinion articles.
- Getting onto TV, radio or podcasts – some ideas on where to find a fit.
- Raising your presence on social media – some do’s and don’ts of writing a bio
- Best practices of posting to be seen as a thought leader.
